Displaying items by tag: financial
Hey, Skip: you talk too much
Loose lips can, um, wreak havoc on ships.
In your branch, most advisors shouldn’t know squat about your plans; after all, they’re not buddies of yours, but competitors, according to thinkadvisor.com.
If you’re cutting the cord and bidding a non protocol firm adieu, it’s important for you to buckle down and closely abide by the prospective firm’s instructions.
In the world of missteps, a gaggle them can add significant difficulty to your transition:
Failing to Play by the Rules
Being Clueless About the Transfer Process
Taking Your Eye Off the Ball
Not Staying in Front of Clients Prior to Your Move
Meantime, you know the money? Well, follow it.
Probably not a badly conceived plan considering the consolidation on the part of Phoenix based Advisor’s Group of its network of eight brokerages into one translates into challenges, according to financialplanning.com. Those obstacles stem from the flow of thousands of financial advisors and assets work billions of dollars.
With more than 10,500 financial advisors and $490 billion in client assets, the firm will shift them to a rebranded company with a spanking new moniker, according to a report earlier this month by Moody's Investors Service.
Brand spanking new
Calling Donnie Deutsch….calling Donnie Deutsch.
Line, um, two. Go ahead.
Good thing, too, because, like a vigorous workout, developing a brand -- from pinpointing a name to a logo, can almost feel as if it’s pushing you to your limits What’s more, if branding and marketing isn’t in your DNA, the challenge is magnified, according to lpl.com.
Your creative chops aside, to build your financial practice, your best bet’s a methodical approach:
- Define your value proposition
- Pick your DBA name
- Develop a logo
- Develop a Website
- Execute with Consistency
Brand equity, of course, is the gauge of the perceived value of a brand name product, according to quatrics.com.
Nurture yours – because it abets your ability to squeeze more out of profit margins.
Brand equity is defined by the added value associated with a brand name that rings a bell among those who hear it. In fact, when it comes to brand loyalty, it’s all in. That’s not all; it can help ascertain pricing.
Opportunity code word: golden
Financial practices have an opportunity.
And it’s golden.
According to Tim Gerend, executive vice president and chief distribution officer at Northwestern Mutual, his firm’s annual Planning & Progress Study found that more than half of U.S. adults are anxious about their finances, reported thinkadvisor.com. This was part of remarks he made at the recent 2023 LIMRA Distribution Conference in Orlando.
On top of that, as for their financial future, they feel far from certain.
Fortunately, to help them prop up their security, Americans embrace the idea of seeking the help of financial advisors to help them formulate financial plans.
While that means the opportunity is ripe for the industry to build its impact and assist those who need it, Houston, we have a problem: the dearth of financial professional to handle the load.
That said, advisors should bear this in mind: If they’re not leveraging social media, you have company according to blackrock.com.:
Forty four percent of financial advisors don’t indulge. Okay, so that might not prevent you from succeeding, ask yourself a question: how will your growth remain on track given that among young investors, social media’s their “go to” when considering and choosing financial professionals among service providers.
Elbow room, guys, elbow room
Be a pal, huh, and give it a little elbow room. Fueled by institutions and financial advisors intent on seeking to tailor traditional indexes to meet the preferences of beneficiaries, direct indexing’s growing – and quickly – according to al-cio.com.
While direct indexing isn’t exactly new to the rodeo, its use has been spurred by current day computing power, according to a report by Jason Kephart, Morningstar’s director of multi-asset ratings, and his team.
Now, keep in mind, it’s not only your clients with the greatest wealth and complex investment portfolios who should be riding the direct indexing bandwagon, according to Randy Bullard, global head of wealth at Charles River Development, reported investmentnews.com.
“I think every financial advisor should be accessing direct indexing for their taxable client accounts,” Bullard said at the recent ETF Exchange conference in Miami.
“A direct indexing solution is uniquely designed to catch money in transition, and it’s suitable for all types of investors,” he said. “That’s the transition the industry is starting to go through. Once you conquer the operational complexities of direct indexing, it becomes a broad market solution.”
In financial services, the client’s the piggybank
In real estate, you might have heard, it’s location…location….and well, yeah.
Now, in financial services, the client calls the shots: their needs, wants. location, where they’re headed and who they can refer on their way there rule, according to usnews.com. Financial advisors have to know their stuff – and more – in the art of generating new clients and engaging those who are already onboard.
One component of an adviser’s role is boosting the knowledge of clients when it comes to gaining a sense of what it takes to meet their goals, according to business owner Vanessa Bester, reported thinkadvisor.com.
How, you might ask? By lending a hand with debt financing or wealth management. Guidance and financial management services like investment management, budgeting and insurance all are in a financial advisor’s wheelhouse.
A financial advisor should pinpoint their niche by homing in on what they do well, their skill set and knowledge. They’ll rise above the competition with a niche. And darn their your expertise might resonate – and loudly -- among prospective clients.