Displaying items by tag: personal

Wednesday, 04 October 2023 05:23

On brand

It can seem daunting, of course, to develop a brand from scratch, according to lpl.com. Whether it’s choosing a name to developing a personal logo, the reverberations of doing so endures. And that can be pretty intimidating.

When it comes to your financial practice -- your powers of creativity aside – methodical’s the name of the game. A few simple starter steps:

  1. Define your value proposition

 

  1. Pick your DBA name

 

  1. Develop a logo

 

  1. Develop a Website

 

  1. Execute with Consistency

 

Then there’s the power of persuasion.

Want others to pick up on your professional and personal success? Well, you need to convince them to see your value, according to hbr.org.

These days, everyone – every where’s – a brand, and it’s paramount for your to develop yours and market it like doing so comes natural.



Personal branding’s intentional. It’s also a strategic practice where you define and spell out your personal value proposition. Now, there’s nothing new able carefully cultivating your public persona and reputation, the potential audience has significantly been expanded by online research and social media.

 

 

Published in Eq: Value
Thursday, 27 July 2023 03:33

Brand spanking new

Imagine trying to initiate an exercise regimen. At first, at least, it can seem a little daunting, huh?

Well, now, say you’re in practice management and thinking about developing a brand, starting with a blank slate. Whoa; you might feel as if you’ve bitten off more than you can…well, you get it.

So, three cheers for the helping hand. The checklist, according to lpl.com, can include choosing a name to coming up with a professional logo. These decisions have long term ramifications, so the pressure can be on.

With that in mind, a few pointers:

  • Define your value proposition
  • Pick your DBA name
  • Develop a logo
  • Develop a Website
  • Execute with Consistency

Think about it: It’s a reality in today’s world: you’re a brand – and it’s incumbent upon you to not only develop yours, but market it, and get comfortable while you’re at it, according to hbr.org.

 

After all, personal branding’s an intentional, strategic practice. You’re defining yourself and putting your value proposition out there.

You can benefit in a host of ways from a potent, well managed personal brand. It bucks up your visibility can help advance your network and reel in newbies.

Published in Wealth Management

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